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Posts tagged ‘photography branding’

Why Startups Should Take a Big-Brand Approach to Marketing

Why Startups Should Take a Big-Brand ...

March 25th, 2013

Whether or not you realized it before, if you’re a small business owner, you’re also a marketer. Maybe you were never trained, but you are in fact marketing your business. It takes a special kind of …

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Startup Branding: Building a Stronger Brand Identity for your Startup

Startup Branding: Building a ...

March 13th, 2013

Starting up a business is hard work, really hard work. Every day, the founders have to juggle mundane tasks: pitching new clients or investors, making sure there’s toner in the printer, sweet-talking …

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Not Happy with your Website? Brand Damage vs. Brand Leverage

Not Happy with your Website? ...

January 22nd, 2013

Bricks and mortar businesses have discovered the importance of branding decades ago, but on the web this is a relatively new trend (just ten years ago you didn’t have that many websites around after …

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Small Business Branding | 6 Branding Myths Every Business Owner Should Know

Small Business Branding | 6 Branding ...

January 16th, 2013

Effective branding can build your reputation, push you ahead of your competitors, and allow you to set standards for your market, i.e. premium pricing. Name recognition gains consumer trust, and in turn, …

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Branding Basics for Small Business

Branding Basics for Small Business ...

January 7th, 2013

Branding is ultimately about whether someone will pay more (or less) for a product or service from one company (brand) over another. The most valuable brands in the world can and do charge a premium price …

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Using Emotion In Your Photography Branding

Using Emotion In Your Photography ...

November 8th, 2012

How a business presents itself can be the difference between success and failure. Photographers are no exception to this rule. Photography branding is part marketing, part customer service and part style. …

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