Matching Your Logo Design to Your Brand Personality @medianovak
If your brand were a person who would it be? Hilary Clinton? Oprah Winfrey? Martha Stewart? Lady Gaga? Your logo design needs to match your brand personality to be most effective. Is your brand a wallflower or the life of the party? You need to ask these types of questions and define your brand personality before you can attempt to create a logo design that effectively reflects it in a tangible way.